I have noticed a bit of a trend appearing in underwear photography at the moment. The 50's style beehive, modernised with over sized volume has been used in a number of shoots in the last month. Big hair in general works wonders in slimming down the rest of the body, giving the impression that you are shaped not unlike a lollipop.
This shoot for love magazine depicts Elle Macpherson with a modern, messier take on the 50s beehive, shot in 50s style, making her look like a pin up girl.
This photograph in the D&G bodysuit, uses inspiration from the 80s and yet still screams pin up girl
Bearing in mind that Elle Macpherson is now 47 years old, the shoot for love magazine shows that she is ever bit the breathtakingly beautiful model that she has ever been. The big hair highlights her fantastically toned figure and the clothing from Chanel, Bottega Veneta, Dolce and Gabbana and Nina Ricci and photography by Sharif Hamza.
Abbey Clancy was also photographed in Love Magazine's Autumn edition as one of the most beautiful women in the world. Again, she sports the modern take on the beehive; huge volume without the rigid structure.
This time the beehive has been toned down a little bit, the volume at the back is still there but it has been pulled down into a side pony tail.
This advert for Fauve lingerie, again features a messier take on the beehive. I like the dark, secretive and almost sinster feel of this photograph.
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